What type of Instagram Feed Post gets the most engagement?
With data collected between January 1st, 2021, and February 28th, 2022, we looked at more than 44 million Instagram feeds (excluding Reels) and discovered:
Carousel feeds have the highest engagement rate among all types of feed post
Photos have a better average engagement than posts from video feeds (excluding Reels) a chart that shows the engagement rates for carousel posts, images as well as videos in 2021 and 2022. This excludes reels
However, has this been always the scenario?
We explored further and looked at another 37M Instagram feed posts, this time with posts that date back to 2020, Bar graph shows the median engagement rate for single images and videos from 2020 through 2022, but excluding reels
As you can discern there are two major perspectives:
The average engagement rate has decreased across all types of feed posts as time passes. Visit comprar likes instagram portugal to get Instagram Likes now. Carousel posts have always had the highest engagement rates on average of all types of feed posts.
Why is Instagram Engagement declining on Feed Posts?
The data are clear: Instagram engagement is dropping for feed posts (photo carousel, photo or videos) year-over-year.
The reason? Instagram Reels
Instagram has made it clear that Reels are one of the main priorities for the app and consequently, other types of posts are now a distant second (for the moment). The best part? There’s no need to worry! Everyone is in this same situation, therefore don’t try to take things too seriously.
With an updated algorithm, fresh Instagram feeds as well as competition from TikTok, and users establishing limits on their social media use It is logical that the way Instagram works “works” with Instagram is evolving.
In 2022, the focus is on experiments! This is the perfect opportunity to experiment:
Reels! If you’re still not creating Reels already, it’s time to start. Consider ways to adapt your existing content to this format. It could be as easy as layering multiple stories or images in time to an upcoming audio track. User-generated content. If you’re not quite ready to share your story consider ways you can benefit from your community. Be sure to get permission prior to sharing.
Making it personal and investing in telling stories. Traditional feed posts might not be as effective as they did in the past but they’re certainly not off the table either. Make sure your captions are a way to create connections and increase engagement numerous creators are still making a profit through sharing relatable images or carousels as well as video posts.
A word of caution:
You can plan your Instagram posts ahead using Later and they’ll be published automatically at the time and date you choose. time. Join today completely nothing!
Why are Instagram Carousel posts the best type of feed Posts to Engage Users?
Based on the study of Later Based on the study, carousel posts consistently outperformed video and image posts throughout the years. It’s not surprising considering how effective they are in engaging people.
First, the amount of time you spend is an indicator of Instagram’s algorithm. You are more likely to scroll through carousel posts than you do with a single image.
Carousel posts are also likely to appear in the feeds of users multiple times, which doubles (or more than tripling) the chance of getting comments, likes, and shares.
The format also allows for sharing more authentic and personal photos (hello, photo dump trend that can be more interesting than a static photo or an aesthetic video. So, if you’re trying to increase the amount of engagement you get on Instagram, experimenting with your carousel posts is a great idea.
Methods to Make an Engaging Carousel Posts
Develop a round-up from User-generated Content (UGC)
Utilizing UGC through Instagram is an effective method to build the brand’s popularity, market your services, and boost engagement. If you create a roundup of posts recently tagged to highlight your audience and promote the products you offer in a more non-sales manner. It’s an all-win situation.
Take Golde who shared a collection of customers sporting their exclusive sweatshirt. Your followers will be delighted to be acknowledged and highlighted within your social media feed. They’ll be encouraged to continue sharing!
Curate Photos Dumps
This is your chance to showcase a less refined or altered version of you as well as your business. The photo dumps are ideal for displaying a summary of an event or your company’s mood board or a behind-the-scenes (BTS) photo journal.
Give a Glimpse Behind-the-scenes (BTS)
Your customers are curious to learn more about how you run your business! How do you introduce new campaigns or products? What was the process of renovating your home? What kind of day does your life take on? Similar to a dump of photos Like a photo dump BTS carousel-style posts are presented as a less refined version of yourself or your company — making you more human and establishing a relationship.
The best part? By visiting comprar likes instagram you can get your Instagram Likes Instantly. With Later you can schedule, plan and then automatically publish your carousel blog posts meaning you don’t need to log in manually to update your posts!
What are the most effective types Of Instagram Posts?
It’s undisputed that feeds with traditional content are suffering in engagement because of Instagram’s emphasis on Reels.
But images, carousel videos, and carousel posts aren’t an end-of-the-road. If you follow the right approach you will still be able to see massive results, especially from carousel-based posts.
Concentrate on your community and experiment with your content and the response will begin to come into.
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